Written by Ashley Newton, KHM Travel Group’s Lead Video Content Specialist

Small business owners know that one of the most crucial aspects of continued success is establishing and communicating the value that your product and/or service provides.

This simple, yet fundamental, step sets the foundation for all the key areas in your business, from your daily business operations to your marketing strategies.

How you define your value as a travel agent has likely evolved since the start of your business, especially during the COVID-19 pandemic. This can seem like another daunting challenge for your business; however, it’s a great opportunity for you to educate prospective clients and reposition yourself to your current clientele. 

Join Bill Coyle, our Director of Education and Programs, as he shares his Travel Agent Tips for reestablishing your value as a travel agent in 2021. This video includes tips for social media marketing, unique ideas for attracting new customers, and embracing Diversity, Equity, and Inclusion in your business. Check it out below!

Travel agents can also increase their value through continued education. Watch our weekly talk show, KHM Today, for industry updates, news from supplier guests, and tips from the KHM Travel team.

Discover how you can help travelers get back to the destinations they love as a travel agent with KHM Travel Group. As a host agency, we provide the support, resources, and education you need to build a successful travel business. For more information about our unique program, fill out the form to the right or give us a call at 888.611.1220.